why we flo

From our first convo to now, this is the story behind Flo, our mission is to make sure every body feels crazy confident about life's messiest moments.

THE POWER OF A BESTIE BATHROOM TRIP

The idea for the business started on a classic BFF bathroom trip. Susan wanted to start a Fempire to take on the toxic patriarchy bros, while Tara couldn't find organic tampons anywhere in the UK.

Susan was like, 'Organic tampons? Why do you even need those?". A long chat about the impact of synthetic fibres and harsh chemicals, many late nights and a masters dissertation later, and Here We Flo was born.

A BLOODY BRILLIANT MISSION

We are a proudly female owned and led, B-CORP business on a mission is empower people with periods to feel crazy confident in their messiest moments - think periods, pee & pleasure.

We bring sunshine and a dollop of sustainability with cute AF, plant-tastic products that you can trust to work. No drama. No bad vibes.

made with plant-based materials

made with renewable resources

vegan
friendly

OUR IMPACT

Crazy confidence is all about how you feel in the moment. So we fight shame and stigma with bold, funny, feminist, fierce vibes and actually useful information.

We are also committed to donating 5% of our profits back to people and planet, and support communities in need with period product donations each month.

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PSA YOU ARE BLOODY BRILLIANT BABE